4 Tips for Raising Funds in a Harsh Environment

While capital markets continue their well-documented convulsions, that doesn’t mean that dedicated entrepreneurs must shelve their startup dreams next to the past few years IPO filings.With the following four elements in place, you can get venture capitalists to take notice of your business and raise that all important first round, even in the midst of an economic contraction. 1.

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There’s Big Opportunity in Lower-Cost Ads

Rachel Sadon With advances in technology redefining the advertising market, small and medium-size businesses are benefiting from new opportunities to reach consumers–from reduced costs in traditional media to online, mobile, and social networking opportunities.The  Los Angeles Times  reported that mom-and-pop businesses are taking advantage of a depressed media market and increased access to technology to produce successful marketing campaigns. Once prohibitively expensive, spots on TV and billboards are seeing growth from small businesses that can now afford to produce and run advertisements. Content Continues Below In the case of a commercial for a local diner, Eat at Joe’s, a small agency shot high-definition video with a digital camera, edited the material at home, and charged the restaurant owner a mere $5,000.

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Are You Giving Your Web Customers What They Need?

How do your customers use the web? It’s a simple question, but a question many small-business owners forget to discuss when working on their website.

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10 Things Customers Want on a Website

By Monte EnbyskSo you want your website to make you look big. More power to you.But the business experts I talked to recently say small is cool with customers, too

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Stroller Strides: Driven by Motherhood

What’s the difference between a mompreneur and an entrepreneur? According to Lisa Druxman of Stroller Strides, the difference is defined by the qualities of businesses women start.”Either the type of business they create has something to do with kids or the way they run their business is supportive of family,” explains Druxman, who did both when she started Stroller Strides in the fall of 2001.After a decade working in the fitness industry, Druxman became a mom and wanted motherhood to come “first and foremost” in her life instead of returning to 10-hour workdays.

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Your Company Is not a Democracy

Most problems that occur in small businesses trace back to one fatal characteristic: lack of adequate ownership and leadership.I’m a big proponent of the “just view me as god” school of management.

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5 Tips for Startup Success

You have the perfect home business idea. You can’t believe no one has thought of it before.

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Entrepreneurship Advice for the Class of 2010

Congratulations to the graduates of the class of 2010. You have degree in hand and are excited and ready to face the many opportunities that lay ahead of you. Undoubtedly, many of you harbor the desire to fulfill the true American dream and successfully build your own business.

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Is Your Money Mindset Crippling Your Company?

The latest statistics from the Small Business Administration show that new businesses have a 50 percent chance of surviving five years or more. While this dispels some longstanding beliefs that 95 percent of businesses fail within five years, the odds of success are still a coin toss.Common factors contributing to business failures include insufficient capital, poor management and lack of planning, just to name a few. However, a stealth enemy can also doom business success.

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What is Reasonable Accommodation Anyway?

In the coming months, the Equal Employment Opportunity Commission (EEOC) is expected to issue final regulations implementing the ADA Amendments Act (ADAAA)–legislation that expands the protections afforded to disabled individuals. As we await these regulations, now is a good time for employers to review their obligations under federal disabilities law. One particular area of interest–and confusion–is what accommodations an employer must provide to injured or ill employees who request extended periods of leave.By way of background, the Americans with Disabilities Act was signed into law by President George H.W

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