7 Ways to Avoid Brand-Damaging Quotes

I’ve provided media and spokesperson training services to executives for more than 20 years, and I’m still astonished to see how many intelligent, high-performing leaders cause catastrophic damage to their brand by making foolish comments or public gaffes. These are often followed by compulsory apologies and, more often than not, tearful resignations. It’s especially sad because these missteps are easily avoided.Recent examples of these gaffes abound:White House correspondent Helen Thomas retired abruptly (many are calling it a forced retirement) from Hearst Corp.

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Build Buzz With a Business Blog

The following is an edited excerpt from  Blogging All-in-One for Dummies  by Susan Gunelius (Wiley, 2010). The most powerful aspect of business blogging is the potential to generate word-of-mouth marketing from the content you publish. If you can engage your audience members and get them talking about your business, products and services outside of your website, you’ve hit marketing gold

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Are You a Goal-Getter?

I recently overheard someone reply, when asked about her holiday weekend, “It was successful.

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Time for a Company Culture Audit

As the job market continues to improve, companies need to work harder to keep employees satisfied and in their seats.

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6 Ways to Make the Most of Your Benefits Investment

Benefits are an almost universal part of the employee package and almost as often a source of concern for the work they require and growing cost to companies. Most frustrating of all, one of employees’ most frequent complaints is that they’re unsatisfied with their benefits

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10 Mistakes to Avoid When Selling Your Business

Most sellers don’t expect the exit from their company to be easy, but many are surprised by how difficult it can be to sell their business for a good price in a reasonable timeframe, especially in the current economic environment. It’s important, however, to not let frustration get in the way of maximizing your sale.The majority of frustrations and challenges sellers experience could be avoided easily with a little information upfront about the pitfalls of selling a business in today’s market. There are literally dozens of challenges to overcome in a business sale–but here are the 10 that could have the most significant impact on both your business sale and your peace of mind

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iPhone 4 Combines Power With Practicality

Critics may allege otherwise given Apple’s propensity for doling out changes in small amounts, but the reality is that it’s never been a company to slack off when it comes to producing cutting-edge devices. Consider latest mobile wonder the iPhone 4, which adds a sharper screen and multiple cameras, plus clocks in as the slimmest smartphone at just 9.3mm thick, or roughly 24 percent thinner than its predecessor, the 3GS. Arriving June 24 in 16GB ($199) and 32GB ($299) units, raw technical advancements may seem middling.

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Business Plans for Bootstrappers

Bootstrappers start companies without outside investments.

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Is Your Home Office Deduction a Red Flag?

About half of the business owners I talk to think that if they deduct their home office on their income tax return they will raise a red flag with the IRS.

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How to Find Your Angel Investor

By Joanna L. Krotz As a rule, angel investors are wealthy people who like to bet on early-stage startups. They offer first-round financing, bridging the gap between bootstrapping and institutional capital, with the hope that their high-risk seed money will return big rewards

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