March 10th, 2010 by admin
Veronica Rose, founder and CEO of Aurora Electric, a Jamaica, N.Y., electrical contracting company, has spent nearly 20 years successfully bidding on government contracts. One of the first women to obtain a master electrician’s license in a heavily male-dominated industry, Rose has worked on major projects at JFK International Airport and the World Trade Center. Her seven-person firm boasts a customer list that includes General Electric, NBC and Columbia University.So how much of the $787 billion in stimulus money that the government approved last year has ended up in Aurora Electric’s bank account
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March 9th, 2010 by john
Some people are in business to save the planet or share their unique gifts with the world. Some people are in business just to make money.
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March 9th, 2010 by admin
A tour through the New Belgium Brewing Company’s sunny, Fort Collins, Colo., headquarters starts with an invitation to taste what the company’s all about–literally.”We’re going to drink five beers this size over the course of the tour,” says tour guide Marie Kirkpatrick as she passes around 4-ounce glasses of spiced ale to the dozen or so visitors. “Is everyone OK with that?”Over the next hour and a half, visitors will not only get to taste five craft beers brewed on site, but also peer into the giant canisters where barley is cooked into beer, smell the fruit peels and spices that flavor the brews, and go for a ride down the corkscrew slide meant to remind employees to have fun
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March 8th, 2010 by admin
Just like casting for fish, the process of meeting people, staying in touch, and then asking for their business is something that requires patience and practice.A few years ago, a long-standing member of a business networking organization was talking about canceling his membership–not because he wasn’t getting enough referrals, but because his referrals were coincidental.That’s right.
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March 6th, 2010 by john
Some people think that hiring a home-based professional to help their business is a gamble. Home-based entrepreneurs aren’t productive or professional enough, right? They get distracted easily
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March 5th, 2010 by admin
Shez Zamrudeen has loved fashion since she was a little girl.That’s why it was a no-brainer for her to get into the fashion industry and turn her passion into a career.”It was my biggest passion in life to be a part of the fashion industry,” says Zamrudeen. “I live my life around fashion; I’m always the girl thinking and planning weeks ahead about my outfit for an event.” Content Continues Below At heart, Zamrudeen has always known she’s an entrepreneur. She wanted to open her own business when she was 21 years old, but she didn’t have the knowledge to do so
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March 3rd, 2010 by admin
If you think you need online forms to collect contact information from your website visitors, think again.
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March 2nd, 2010 by john
Viral marketing campaigns are internet word-of-mouth initiatives that use social networks to increase lead generation and brand engagement. They work across any online platform and easily scale from small to large, exponentially increasing their reach with little effort on the part of the marketer. Too often smaller organizations shy away from viral campaigns, assuming they are time-intensive and require big creative budgets.
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March 1st, 2010 by admin
I first learned the business value of estimating when I left home at age 14 to join the carnival. One of my early jobs was to run the “Guess Your Age and Weight” booth
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March 1st, 2010 by john
These days, it’s hard to turn on the TV without seeing a catchy ad with a traveling gnome or a hovercraft, extolling the benefits of booking travel online.
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