License to Thrive

Doctors as franchisees? What will they think of next?Actually, the idea of creating franchise opportunities that require licensed professionals in order to run isn’t new.

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Business Meals: Are We Having Fun Yet?

This article has been excerpted from  Taxpertise: The Complete Book of Dirty Little Secrets and Tax Deductions for Small Business the IRS Doesn’t Want You To Know , available from  Entrepreneurpress.com . Are you one of those self-employed business people who feels a little gun-shy about writing off your travel, meals and entertainment expenses?

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Rebranding Lessons From Aol.

Commonly called “My first internet,” America Online has already been referred to as an internet dinosaur. As the company that pioneered mainstream internet access begins the next stage of its existence, a corporate facelift was a natural and necessary step in the process.While it can be argued that the introduction of AOL’s new identity as Aol.

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Free–Yes, Free!–Marketing Resources

By Barbara Findlay SchenckAre your 2010 marketing goals and plans ready to go? Or, are you working so hard to run your business, navigate consumer and marketplace changes, make payroll, and keep your business afloat that you’re greeting the second quarter without a blueprint for how you’ll steer its future? If so, take action immediately to get your marketing plan in order.

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5 Tips for Nailing the Sales Visit

One of the best parts of my job is not the speaking or writing, but traveling in the field and selling. Sometimes my own products, and sometimes with sales reps from a variety of industries

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Tablet PCs That Mean Business

Tablet PCs–touchscreen computers that bridge the gap between paper notepads and laptops–are all over the local news lately thanks to the iPad, which threatens to revolutionize portable computing when it arrives April 3.

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Should You Farm out Your Data Protection?

As a smart entrepreneur, the biggest problem to contend with in regards to cyber criminals is that they’re smart entrepreneurs, too. They’re highly motivated and technically proficient hard workers.What they’re after isn’t fame or notoriety. It’s about money.

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Where to Get a Small-Business Loan

If you want to expand your business, you’re going to need some cash.Money still isn’t falling off trees for small businesses, and the lending climate can be a challenge to navigate. While you need funding, you want to make sure your deal is better than the one offered by the neighborhood loan shark.There might be money available thanks to stimulus spending, but that doesn’t mean it’s easy to get. Content Continues Below “The [banks] have tightened their lending policies, and it is more difficult for an entrepreneur to get financing,” says Velda Eugenias, a certified financial planner with Eugenias Advisory Group in Gadsden, Ala.

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Model the ‘Puppy-Dog Close’ Technique

Modeling is not a term that applies exclusively to those gorgeous, skinny creatures who strut down the runway in the latest designer duds. Modeling is also what successful businesses do when they see something another business is doing–and it doesn’t have to be someone in their own industry, either–and they “model” it to achieve their own objectives. Take the so-called puppy-dog close, one of the most powerful sales techniques ever invented (and it’s totally based on customer experience)

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9 Ways to Prepare for Growth and Success

It’s Business 101 to have contingency plans in place for when things go wrong. But, conversely, are you prepared for growth and success? What if it turns out your positive expectations were too conservative?

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