Treat the Media Like Your Best Customers
December 20th, 2009 by john
Entrepreneurs everywhere are bumping heads in a mad rush to jump on one of the most effective marketing tactics in this recession-era economy–public relations.
Tags: Realign Your Company’s Moral Compass
December 20th, 2009 by john
As we begin to look back on 2009, we see a year full of corporate greed and people taking advantage of the system.
Use Gifts to Reinforce Your Alliances
December 19th, 2009 by john
Whether it’s the holiday season or any other time of year, the purpose of giving gifts to clients, business partners or customers is always the same.
Become a Gift-Giving Guru
December 19th, 2009 by john
Last December, Jennifer Finke, having thoroughly enjoyed working for a client, decided to send her a gift. Finke, 32, who owns JF Communications, a public relations and corporate writing firm in Denver, had a goal similar to any entrepreneur. She wanted to let her client know that it had been wonderful to work with her–and, of course, subtly hint that the door was wide open to work on any future projects.So Finke mulled over a few traditional ideas before deciding on something new and fresh: a customized bobblehead
Deliver on Price, Quality and Speed
December 19th, 2009 by john
By Barbara Findlay Schenck Remember the days when places like printing companies and auto body shops posted cartoons that showed an employee laughing hysterically, accompanied by a line like, “You want it when?” Or how about a placard like this?
Launch Your Startup With Microloans
December 19th, 2009 by admin
By Eve Tahmincioglu Rebecca Schulman didn’t need a million dollars to get her business started.
It’s Open Enrollment Season
December 19th, 2009 by admin
By Toddi Gutner Open enrollment season has started for many, a time when employees must make decisions about their health care and retirement plans. This can be a confusing and frustrating task as employees mull over making changes, and today’s tough economy promises to make things even more difficult than usual. But there are things employers can do to help educate their employees.”While educating employees about the different options has always been important, this year it is even more so,” says Sam Gibbs, a senior vice president at eHealthInsurance, a licensed health insurance company.Indeed.
What Can the MiFi Do for You?
December 19th, 2009 by admin
By Dan BriodyRemember back in the day when free Wi-Fi hot spots filled the streets and a broadband connection was merely an unprotected network away?Well, somewhat sadly, padlocks and passwords have ended the days of siphoning free internet access off an unsuspecting neighbor. It’s progress, I suppose, but it has left us all to fend for ourselves: setting up internet connections at home and work; paying for hot spots at coffeehouses and airports; spending countless hours on trains and in cabs with nothing but a cellular signal to connect us to the outside world.
Increase Efficiency with Electronic Deposits
December 19th, 2009 by admin
For small business owners seeking ways to remain competitive during this economic climate, now may be a good time to consider using a remote deposit capture service to help increase your operating efficiencies and expedite access to cash flow. This increasingly popular service enables small business owners to streamline their check deposit and reconciliation operations and receive faster access to funds by electronically depositing checks from the convenience of their office(s) for same-day processing. RDC works by scanning checks individually or by feeding several checks at a time into a scanner installed at your place of business. The scanner captures check images and electronically submits those images for deposit to your bank account via a web-based connection. If the deposits meet your financial institution’s electronic check deposit deadline, you may also receive same-day ledger credit for the deposits.
Capitalize on Meaningful–and Affordable–Gifts
December 17th, 2009 by admin
Small businesses want their clients and employees to know they’re appreciated, and the holidays provide an ideal opportunity to say thank you. Most businesses don’t have extra money to throw around, so you have to be practical and–dare we say?–sometimes even cheap.Here are some creative and inexpensive holiday gift ideas that speak volumes without breaking the bank.Employees Employees know times are tough
